Insight
American Reading Company (ARC) provides a high-quality structured literacy curriculum for K-12 students.
Problem
Improvements to ARC's products and materials required regular updates and the creation of new marketing collateral across various platforms, including the company's website, social media, and email.
Solution
I revamped ARC's marketing materials to ensure up-to-date content and consistent brand identity across all platforms, strengthening ARC's visual and brand identity.
Client
American Reading Company
Industry
Education Administration Programs
Location
Blue Bell, PA
Role
Advertising
Branding & Identity
Email Campaigns
Social Media
01
ARC Loves
Created graphics for the ARC Loves page, highlighting the variety of characters in children's books for monthly themes and heritage months.
02
Flyers / Slicks
Designed flyers with updated content and branding for the sales team to share with their clients.
03
Social Media
Developed banners and social media content for ARC's website and Twitter and Facebook accounts.
